{"id":25631,"date":"2020-06-30T10:47:28","date_gmt":"2020-06-30T01:47:28","guid":{"rendered":"https:\/\/ppc-master.jp\/labo\/?p=25631"},"modified":"2020-06-30T10:47:28","modified_gmt":"2020-06-30T01:47:28","slug":"discover_ads","status":"publish","type":"post","link":"https:\/\/ppc-master.jp\/labo\/2020\/06\/discover_ads.html","title":{"rendered":"Google\u5e83\u544a\u306e\u65b0\u6a5f\u80fd\u300c\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u300d\u3092\u8a66\u3057\u3066\u307f\u305f\u3002"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/ppc-master.jp\/labo\/2020\/06\/discover_ads.html\/#%E3%83%95%E3%82%A1%E3%82%A4%E3%83%B3%E3%83%89%E5%BA%83%E5%91%8A%EF%BC%88Discover_Ads%EF%BC%89%E3%81%A8%E3%81%AF\" >\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\uff08Discover Ads\uff09\u3068\u306f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/ppc-master.jp\/labo\/2020\/06\/discover_ads.html\/#%E3%83%95%E3%82%A1%E3%82%A4%E3%83%B3%E3%83%89%E5%BA%83%E5%91%8A%E3%81%AE%E9%85%8D%E4%BF%A1%E9%9D%A2\" >\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u306e\u914d\u4fe1\u9762<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/ppc-master.jp\/labo\/2020\/06\/discover_ads.html\/#%E3%83%95%E3%82%A1%E3%82%A4%E3%83%B3%E3%83%89%E5%BA%83%E5%91%8A%E3%81%AE%E3%83%87%E3%83%A1%E3%83%AA%E3%83%83%E3%83%88\" >\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u306e\u30c7\u30e1\u30ea\u30c3\u30c8<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/ppc-master.jp\/labo\/2020\/06\/discover_ads.html\/#%E8%A9%A6%E3%81%97%E3%81%AB%E3%83%95%E3%82%A1%E3%82%A4%E3%83%B3%E3%83%89%E5%BA%83%E5%91%8A%E3%82%92%E9%85%8D%E4%BF%A1%E3%81%97%E3%81%A6%E3%81%BF%E3%81%9F\" >\u8a66\u3057\u306b\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u3092\u914d\u4fe1\u3057\u3066\u307f\u305f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/ppc-master.jp\/labo\/2020\/06\/discover_ads.html\/#%E3%81%BE%E3%81%A8%E3%82%81\" >\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E3%83%95%E3%82%A1%E3%82%A4%E3%83%B3%E3%83%89%E5%BA%83%E5%91%8A%EF%BC%88Discover_Ads%EF%BC%89%E3%81%A8%E3%81%AF\"><\/span>\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\uff08Discover Ads\uff09\u3068\u306f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u306f\u3001\u6d77\u5916\u3067\u306fDiscover Ads\u3068\u547c\u3070\u308c\u3066\u304a\u308a\u3001<strong>Google\u306e\u30c7\u30a3\u30b9\u30ab\u30d0\u30fc\u30d5\u30a3\u30fc\u30c9\u306b\u8868\u793a\u3067\u304d\u308b\u5e83\u544a<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u30c7\u30a3\u30b9\u30ab\u30d0\u30fc\u30d5\u30a3\u30fc\u30c9\u3068\u306f\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3067\u306eGoogle\u30a2\u30d7\u30ea\u3068\u30e2\u30d0\u30a4\u30eb\u3067\u306eGoogle\u691c\u7d22\u306b\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u5c65\u6b74\u3084\u8208\u5473\u95a2\u5fc3\u306b\u5408\u308f\u305b\u305f\u60c5\u5831\u3092\u8868\u793a\u3059\u308b\u30d5\u30a3\u30fc\u30c9\u6a5f\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/image4-1.png\" alt=\"\" width=\"628\" height=\"671\" class=\"aligncenter size-full wp-image-25633\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/image4-1.png 628w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/image4-1-281x300.png 281w\" sizes=\"auto, (max-width: 628px) 100vw, 628px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E3%83%95%E3%82%A1%E3%82%A4%E3%83%B3%E3%83%89%E5%BA%83%E5%91%8A%E3%81%AE%E9%85%8D%E4%BF%A1%E9%9D%A2\"><\/span>\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u306e\u914d\u4fe1\u9762<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u914d\u4fe1\u9762\u306b\u304a\u3044\u3066\u306f\u3001Google\u304c\u4fdd\u6709\u3059\u308b\u30b5\u30fc\u30d3\u30b9\u306e\u4e2d\u3067\u3082\u7279\u306b\u30e6\u30fc\u30b6\u30fc\u6570\u306e\u591a\u3044<\/p>\n<ul>\n<li>Youtube\u306e\u30db\u30fc\u30e0\u30d5\u30a3\u30fc\u30c9<\/li>\n<li>Gmail<\/li>\n<li>\u30c7\u30a3\u30b9\u30ab\u30d0\u30fc\u30d5\u30a3\u30fc\u30c9<\/li>\n<\/ul>\n<p>\u306e3\u3064\u306e\u914d\u4fe1\u9762\u306b\u914d\u4fe1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/image2-1.png\" alt=\"\" width=\"873\" height=\"501\" class=\"aligncenter size-full wp-image-25635\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/image2-1.png 873w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/image2-1-300x172.png 300w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/image2-1-768x441.png 768w\" sizes=\"auto, (max-width: 873px) 100vw, 873px\" \/><\/p>\n<p>\u5f15\u7528\uff1a<a href=\"https:\/\/ppchubbub.com\/google\/google-ads\/google-marketing-live-2019-keynote-deep-dive\/\" target=\"_blank\" rel=\"noopener\">Google Marketing Live 2019 | Keynote Deep Dive<\/a><\/p>\n<p>YouTube\u3068Gmail\u306b\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u3053\u3068\u81ea\u4f53\u306f\u53ef\u80fd\u3067\u3057\u305f\u304c\u3001<strong>\u300c\u30c7\u30a3\u30b9\u30ab\u30d0\u30fc\u30d5\u30a3\u30fc\u30c9\u300d\u306b\u914d\u4fe1\u3067\u304d\u308b\u5e83\u544a\u30d7\u30ed\u30c0\u30af\u30c8\u306f\u4eca\u307e\u3067\u3042\u308a\u307e\u305b\u3093\u3067\u3057\u305f\u3002<\/strong><\/p>\n<p>\u65b0\u305f\u306b\u300c\u30c7\u30a3\u30b9\u30ab\u30d0\u30fc\u30d5\u30a3\u30fc\u30c9\u300d\u306b\u914d\u4fe1\u304c\u53ef\u80fd\u306b\u306a\u308b\u306e\u306f\u5927\u304d\u306a\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E3%83%95%E3%82%A1%E3%82%A4%E3%83%B3%E3%83%89%E5%BA%83%E5%91%8A%E3%81%AE%E3%83%87%E3%83%A1%E3%83%AA%E3%83%83%E3%83%88\"><\/span>\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u306e\u30c7\u30e1\u30ea\u30c3\u30c8<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u3067\u306f\u7d30\u304b\u3044\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u306f\u307e\u3060\u96e3\u3057\u304f\u3001\u4ee5\u4e0b\u306e\u9805\u76ee\u306f\u307e\u3060\u8a2d\u5b9a\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<ul>\n<li>\u500b\u5225\u5358\u4fa1\u8a2d\u5b9a\u3092\u4f7f\u3063\u305f\u5165\u672d\u6226\u7565<\/li>\n<li>\u914d\u4fe1\u65b9\u6cd5<\/li>\n<li>\u30e2\u30d0\u30a4\u30eb\u7aef\u672b\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u8a2d\u5b9a<\/li>\n<li>\u30d7\u30ec\u30fc\u30b9\u30e1\u30f3\u30c8 \u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff08\u30d7\u30ec\u30fc\u30b9\u30e1\u30f3\u30c8\u306e\u9664\u5916\u3092\u542b\u3080\uff09<\/li>\n<li>\u30d5\u30ea\u30fc\u30af\u30a8\u30f3\u30b7\u30fc \u30ad\u30e3\u30c3\u30d7<\/li>\n<li>\u5e83\u544a\u306e\u30ed\u30fc\u30c6\u30fc\u30b7\u30e7\u30f3<\/li>\n<li>\u30b3\u30f3\u30c6\u30f3\u30c4 \u30bf\u30fc\u30b2\u30c3\u30c8<\/li>\n<li>\u624b\u52d5\u306b\u3088\u308b\u5e83\u544a\u306e\u4f5c\u6210<\/li>\n<\/ul>\n<p>\u5f15\u7528\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/9176876?hl=ja\" target=\"_blank\" rel=\"noopener\">\u30d5\u30a1\u30a4\u30f3\u30c9 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u3064\u3044\u3066<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E8%A9%A6%E3%81%97%E3%81%AB%E3%83%95%E3%82%A1%E3%82%A4%E3%83%B3%E3%83%89%E5%BA%83%E5%91%8A%E3%82%92%E9%85%8D%E4%BF%A1%E3%81%97%E3%81%A6%E3%81%BF%E3%81%9F\"><\/span>\u8a66\u3057\u306b\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u3092\u914d\u4fe1\u3057\u3066\u307f\u305f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/summer.jpg\" alt=\"\" width=\"1000\" height=\"667\" class=\"aligncenter size-full wp-image-25644\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/summer.jpg 1000w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/summer-300x200.jpg 300w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/summer-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>\u5bfe\u8c61\u6848\u4ef6\uff1a\u98df\u54c1EC\u30fb\u30de\u30c3\u30c8\u30ec\u30b9\u6848\u4ef6<br \/>\n\u671f\u9593\uff1a6\/1\uff5e6\/18<br \/>\n\u914d\u4fe1\u65b9\u6cd5\uff1a\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u3092\u4f7f\u7528\u3057\u3066\u306e\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/image1-2.png\" alt=\"\" width=\"759\" height=\"185\" class=\"aligncenter size-full wp-image-25634\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/image1-2.png 759w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/06\/image1-2-300x73.png 300w\" sizes=\"auto, (max-width: 759px) 100vw, 759px\" \/><\/p>\n<p><strong>2\u6848\u4ef6\u3068\u3082\u76f4\u63a5\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u7e4b\u304c\u308a\u307e\u3057\u305f\u3002<\/strong><\/p>\n<p>\u7279\u5fb4\u306f\u3001<strong>CPC\u304c\u6bd4\u8f03\u7684\u5b89\u3044\u50be\u5411\u306b\u3042\u308b<\/strong>\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<br \/>\n\u7af6\u5408\u304c\u307e\u3060\u307e\u3060\u5c11\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u304c\u7406\u7531\u3068\u3057\u3066\u8003\u3048\u3089\u308c\u308b\u305f\u3081\u3001\u4eca\u5f8c\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a\u304c\u666e\u53ca\u3057\u3066\u304d\u305f\u3089CPC\u3082\u4e0a\u304c\u3063\u3066\u304f\u308b\u53ef\u80fd\u6027\u304c\u5341\u5206\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u914d\u4fe1\u9762\u306bGmail\u3078\u306e\u9762\u304c\u542b\u307e\u308c\u3066\u3044\u308b\u5f71\u97ff\u3082\u3042\u308a\u3001<strong>\u901a\u5e38\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u914d\u4fe1\u3068\u6bd4\u8f03\u3057\u305f\u3068\u304d\u306bCTR\u304c\u304b\u306a\u308a\u9ad8\u304f<\/strong>\u306a\u3063\u3066\u3044\u307e\u3059\u3002<br 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