{"id":6903,"date":"2018-04-11T14:30:08","date_gmt":"2018-04-11T05:30:08","guid":{"rendered":"https:\/\/ppc-master.jp\/labo\/?p=6903"},"modified":"2020-03-10T17:45:22","modified_gmt":"2020-03-10T08:45:22","slug":"facebooktargeting","status":"publish","type":"post","link":"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html","title":{"rendered":"Facebook\u5e83\u544a\u306e\u52b9\u679c\u7684\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u65b9\u6cd5\u3068\u7a2e\u985e\u3092\u516c\u958b"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E5%9F%BA%E6%9C%AC\" >\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u57fa\u672c<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#%E5%9F%BA%E6%9C%AC%E5%B1%9E%E6%80%A7\" >\u57fa\u672c\u5c5e\u6027<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#%E8%88%88%E5%91%B3%E3%83%BB%E9%96%A2%E5%BF%83%E3%83%BB%E8%A1%8C%E5%8B%95%E5%B1%9E%E6%80%A7\" >\u8208\u5473\u30fb\u95a2\u5fc3\u30fb\u884c\u52d5\u5c5e\u6027<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#%E5%88%A9%E7%94%A8%E8%80%85%E5%B1%A4%E3%81%AB%E3%81%A4%E3%81%84%E3%81%A6%E3%81%AE%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0\" >\u5229\u7528\u8005\u5c64\u306b\u3064\u3044\u3066\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#%E8%B6%A3%E5%91%B3%E3%83%BB%E9%96%A2%E5%BF%83\" >\u8da3\u5473\u30fb\u95a2\u5fc3<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#%E8%A1%8C%E5%8B%95\" >\u884c\u52d5<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E8%A8%AD%E5%AE%9A%E6%96%B9%E6%B3%95\" >\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#Instagram%E3%82%92%E5%88%A9%E7%94%A8%E3%81%97%E3%81%9F%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0\" >Instagram\u3092\u5229\u7528\u3057\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#%E5%9F%BA%E6%9C%AC%E7%9A%84%E3%81%AA%E9%81%8B%E7%94%A8%E6%96%B9%E6%B3%95\" >\u57fa\u672c\u7684\u306a\u904b\u7528\u65b9\u6cd5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a 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ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#%E5%80%8B%E4%BA%BA%E6%83%85%E5%A0%B1%E4%BF%9D%E8%AD%B7%E3%81%AE%E5%8F%96%E3%82%8A%E6%89%B1%E3%81%84%E3%81%AF%E3%81%95%E3%82%89%E3%81%AB%E5%8E%B3%E3%81%97%E3%81%8F%E3%81%AA%E3%82%8B\" >\u500b\u4eba\u60c5\u5831\u4fdd\u8b77\u306e\u53d6\u308a\u6271\u3044\u306f\u3055\u3089\u306b\u53b3\u3057\u304f\u306a\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/ppc-master.jp\/labo\/2018\/04\/facebooktargeting.html\/#%E3%81%BE%E3%81%A8%E3%82%81\" >\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E5%9F%BA%E6%9C%AC\"><\/span>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u57fa\u672c<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"%E5%9F%BA%E6%9C%AC%E5%B1%9E%E6%80%A7\"><\/span>\u57fa\u672c\u5c5e\u6027<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u307e\u305a\u306fFacebook\u5e83\u544a\u3067\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u53ef\u80fd\u306a\u57fa\u672c\u5c5e\u6027\u306b\u3064\u3044\u3066\u3067\u3059\u3002 <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image11.jpg\" alt=\"\" width=\"690\" height=\"346\" class=\"aligncenter size-full wp-image-18018\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image11.jpg 690w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image11-300x150.jpg 300w\" sizes=\"auto, (max-width: 690px) 100vw, 690px\" \/><br \/>Facebook\u5e83\u544a\u3067\u306f\u5e74\u9f62\u30fb\u6027\u5225\u30fb\u5730\u57df\u3068\u3044\u3063\u305f\u57fa\u672c\u5c5e\u6027\u306b\u3064\u3044\u3066\u3082\u3001\u4ed6\u306e\u904b\u7528\u578b\u5e83\u544a\u3068\u540c\u69d8\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u3067\u3059\u3002 \u4ed6\u5a92\u4f53\u3068\u9055\u3046\u3068\u3053\u308d\u306f\u3001<strong>\u30e6\u30fc\u30b6\u30fc\u306b\u3088\u308b\u5b9f\u767b\u9332\u306e\u30c7\u30fc\u30bf\u304c\u30d9\u30fc\u30b9\u306b\u306a\u308b\u3001\u3068\u3044\u3046\u70b9\u3067\u3059\u3002<\/strong><\/p>\n<p>\u305d\u306e\u305f\u3081Facebook\u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u4ed6\u306e\u904b\u7528\u578b\u5e83\u544a\u3088\u308a<strong>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u7cbe\u5ea6\u304c\u5727\u5012\u7684\u306b\u9ad8\u3044<\/strong>\u3068\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u901a\u5e38\u306e\u904b\u7528\u578b\u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u306f\u3001\u305b\u3044\u305c\u3044\u9ad8\u304f\u3066\u308270\uff05\u7a0b\u5ea6\u3067\u3042\u308b\u306e\u306b\u5bfe\u3057\u3066\u3001Facebook\u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u306f<strong>95\uff05\u4ee5\u4e0a<\/strong>\u3068\u3082\u8a00\u308f\u308c\u9ad8\u3044\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001<strong>\u6ce8\u610f\u70b9<\/strong>\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u300c\u5730\u57df\u300d\u306e\u57fa\u672c\u5c5e\u6027\u306e\u6ce8\u610f\u70b9\u3068\u3057\u3066\u3001Facebook\u3067\u306f<strong>\u5f15\u3063\u8d8a\u3057\u3092\u3057\u3066\u3082\u3001\u5c45\u4f4f\u5730\u57df\u3092\u5909\u66f4\u3057\u3066\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u304c\u305f\u304f\u3055\u3093\u3044\u307e\u3059\u3002<\/strong><\/p>\n<p>\u4f8b\u3048\u3070\u3001\u4e00\u90fd\u4e09\u770c\u3067\u5e83\u544a\u914d\u4fe1\u3092\u3057\u3066\u3044\u3066CV\u304c\u7372\u5f97\u3067\u304d\u306a\u304f\u306a\u3063\u3066\u304d\u305f\u5834\u5408\u3001\u3042\u3048\u3066\u4e00\u90fd\u4e09\u770c\u3092\u8a2d\u5b9a\u305b\u305a\u306b\u5168\u56fd\u306b\u5e83\u544a\u914d\u4fe1\u3092\u3057\u3066\u5e83\u544a\u6587\u306b\u958b\u50ac\u5730\u57df\u3092\u8a18\u8f09\u3057\u3066\u914d\u4fe1\u3059\u308b\u3068\u52b9\u679c\u304c\u3042\u308b\u30b1\u30fc\u30b9\u3082\u3042\u308a\u307e\u3059\u3002 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class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Facebook\u5e83\u544a\u3067\u306f\u3001<strong>\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u30fb\u95a2\u5fc3\u3001\u884c\u52d5\u306a\u3069\u3067\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3082\u53ef\u80fd<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u8208\u5473\u30fb\u95a2\u5fc3\u30fb\u884c\u52d5\u306f<strong>Facebook\u6295\u7a3f\u3078\u306e\u3044\u3044\u306d\uff01\u3084\u30e6\u30fc\u30b6\u30fc\u304c\u767b\u9332\u3057\u3066\u3044\u308b\u304a\u6c17\u306b\u5165\u308a\u306e\u30b0\u30eb\u30fc\u30d7<\/strong>\u306a\u3069\u304c\u8003\u616e\u3055\u308c\u308b\u305f\u3081\u3001\u5b9f\u969b\u306e\u884c\u52d5\u3092\u53cd\u6620\u3057\u3066\u304a\u308a\u3001\u3053\u3061\u3089\u3082\u7cbe\u5ea6\u306e\u9ad8\u3044\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u4e00\u56e0\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5b9f\u969b\u306b\u3069\u306e\u3088\u3046\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u8a2d\u5b9a\u53ef\u80fd\u304b\u3001\u5c11\u3057\u3060\u3051\u7d39\u4ecb\u3057\u307e\u3057\u3087\u3046\u3002 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id=\"%E5%88%A9%E7%94%A8%E8%80%85%E5%B1%A4%E3%81%AB%E3%81%A4%E3%81%84%E3%81%A6%E3%81%AE%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0\"><\/span>\u5229\u7528\u8005\u5c64\u306b\u3064\u3044\u3066\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image10.png\" alt=\"\" width=\"549\" height=\"302\" class=\"aligncenter size-full wp-image-18017\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image10.png 549w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image10-300x165.png 300w\" sizes=\"auto, (max-width: 549px) 100vw, 549px\" \/> <br \/>\u5229\u7528\u8005\u5c64\u3067\u306f\u3001<strong>\u5e74\u9f62\u3001\u6027\u5225\u3001\u5b66\u6b74\u3001\u4ea4\u969b\u30b9\u30c6\u30fc\u30bf\u30b9\u3001\u5f79\u8077\u306a\u3069\u306b\u57fa\u3065\u3044\u3066Facebook\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u9078\u629e\u3067\u304d\u307e\u3059\u3002<\/strong><\/p>\n<div style=\"border: 1px solid #cccccc; padding: 10px; background: #ffffff;\">\u3010\u4f8b\u3011 <br \/>\u30fb\u5b66\u6b74\uff08\u9ad8\u6821\u751f\u30fb\u9ad8\u5352\u30fb\u5927\u5b66\u751f\u5c02\u9580\u5b66\u6821\u751f\u30fb\u5927\u5352\u30fb\u535a\u58eb\u53f7\uff09<br \/>\u30fb\u30d5\u30a1\u30a4\u30ca\u30f3\u30b9\uff08\u4e16\u5e2f\u53ce\u5165\u3000\u203b\u7c73\u56fd\u57fa\u6e96\u306e\u70ba\u3001\u65e5\u672c\u3067\u9069\u5fdc\u3055\u308c\u3066\u3044\u306a\u3044\u4eba\u304c\u591a\u6570\uff09<br \/>\u30fb\u30e9\u30a4\u30d5\u30a4\u30d9\u30f3\u30c8\uff08\u604b\u611b\u30b9\u30c6\u30fc\u30bf\u30b9\u30fb\u5c31\u8077\u30fb\u5f15\u3063\u8d8a\u3057\u30fb\u8a95\u751f\u65e5\u30fb\u8a18\u5ff5\u65e5\uff09 <br \/>\u30fb\u5b50\u4f9b\u304c\u3044\u308b\u4eba\uff08\u5b50\u4f9b\u304c\u751f\u307e\u308c\u305f\u3070\u304b\u308a\u306e\u4eba\u30fb1\uff5e2\u6b73\u7b49\u5e74\u9f62\u533a\u5207\u308a\uff09<br \/>\u30fb\u4ea4\u969b\uff08\u4ea4\u969b\u30b9\u30c6\u30fc\u30bf\u30b9\uff09<br \/>\u30fb\u52e4\u52d9\u5148\uff08\u696d\u754c\u30fb\u5f79\u8077\uff09<\/div>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B6%A3%E5%91%B3%E3%83%BB%E9%96%A2%E5%BF%83\"><\/span>\u8da3\u5473\u30fb\u95a2\u5fc3<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u8da3\u5473\u30fb\u95a2\u5fc3\u3067\u306f\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u98df\u54c1\u304b\u3089\u30a2\u30af\u30b7\u30e7\u30f3\u6620\u753b\u307e\u3067\u3001Facebook\u5e83\u544a\u3067\u30ea\u30fc\u30c1\u3057\u305f\u3044\u4eba\u306e<strong>\u8da3\u5473\u30fb\u95a2\u5fc3\u306e\u9078\u629e\u304c\u53ef\u80fd<\/strong>\u3067\u3059\u3002<\/p>\n<div style=\"border: 1px solid #cccccc; padding: 10px; background: #ffffff;\">\u3010\u4f8b\u3011 <br \/>\u30fb\u30b9\u30dd\u30fc\u30c4\u30fb\u30a2\u30a6\u30c8\u30c9\u30a2\uff08\u30b5\u30c3\u30ab\u30fc\u30fb\u30b5\u30fc\u30d5\u30a3\u30f3\u7b49\uff09 <br \/>\u30fb\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\uff08\u30b3\u30f3\u30d4\u30e5\u30fc\u30bf\u30fc\u30fb\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u30fb\u30ab\u30e1\u30e9\u7b49\uff09<br \/>\u30fb\u30d3\u30b8\u30cd\u30b9\u30fb\u696d\u754c\uff08\u30a8\u30f3\u30b8\u30cb\u30a2\u30ea\u30f3\u30b0\u30fb\u30aa\u30f3\u30e9\u30a4\u30f3\u30fb\u30c7\u30b6\u30a4\u30f3\u30fb\u30d5\u30a1\u30a4\u30ca\u30f3\u30b9\u7b49\uff09 <br \/>\u30fb\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30fb\u30a6\u30a7\u30eb\u30cd\u30b9\uff08\u30a8\u30af\u30b5\u30b5\u30a4\u30ba\u30fb\u30b8\u30e7\u30ae\u30f3\u30b0\u7b49\uff09 <br \/>\u30fb\u30ec\u30b8\u30e3\u30fc\u65bd\u8a2d\uff08\u30b2\u30fc\u30e0\u30fb\u30c6\u30ec\u30d3\u30fb\u30e9\u30a4\u30d6\u30a4\u30d9\u30f3\u30c8\u7b49\uff09<br \/>\u30fb\u5bb6\u65cf\u3068\u4ea4\u969b\u95a2\u4fc2\uff08\u5bb6\u65cf\u30fb\u7d50\u5a5a\u30fb\u5b50\u80b2\u3066\u7b49\uff09 <br \/>\u30fb\u8cb7\u3044\u7269<br \/>\u30fb\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\uff08\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30a2\u30af\u30bb\u30b5\u30ea\u30fc\u30fb\u73a9\u5177\u30fb\u7f8e\u5bb9\u7b49\uff09<br \/>\u30fb\u8da3\u5473<br 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src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image13.png\" alt=\"\" width=\"578\" height=\"360\" class=\"aligncenter size-full wp-image-18020\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image13.png 578w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image13-300x187.png 300w\" sizes=\"auto, (max-width: 578px) 100vw, 578px\" \/><\/p>\n<div style=\"border: 1px solid #cccccc; padding: 10px; background: #ffffff;\">\u3010\u4f8b\u3011 <br \/>\u30fb\u30c7\u30b8\u30bf\u30eb\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\uff08Facebook\u6c7a\u6e08\u306e\u5229\u7528\u8005\u7b49\uff09<br \/>\u30fb\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u30e6\u30fc\u30b6\u30fc\uff08Facebook\u30a2\u30af\u30bb\u30b9\u7aef\u672b\uff09<br \/>\u30fb\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u30e6\u30fc\u30b6\u30fc\/\u30c7\u30d0\u30a4\u30b9\u306e\u4f7f\u7528\u671f\u9593 <br \/>\u30fb\u591a\u6587\u5316<br \/>\u30fb\u653f\u6cbb(\u7c73\u56fd) <br \/>\u30fb\u65c5\u884c\uff08\u3088\u304f\u65c5\u884c\u3059\u308b\u4eba\u30fb\u65c5\u884c\u304b\u3089\u5e30\u3063\u3066\u304d\u30661\u9031\u9593\u4ee5\u5185\u3067\u3042\u308b\u3068\u601d\u308f\u308c\u308b\u4eba\uff09 <br \/>\u30fb\u6d77\u5916\u99d0\u5728\u8005 <br \/>\u30fb\u6d88\u8cbb\u8005\u306e\u5206\u985e<br \/>\u30fb\u8a18\u5ff5\u65e5 <br \/>\u30fb\u8cfc\u5165\u884c\u52d5<\/div>\n<p>\u3000 <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image7.png\" alt=\"\" width=\"567\" height=\"346\" class=\"aligncenter size-full wp-image-18014\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image7.png 567w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image7-300x183.png 300w\" sizes=\"auto, (max-width: 567px) 100vw, 567px\" \/> \u3000<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E8%A8%AD%E5%AE%9A%E6%96%B9%E6%B3%95\"><\/span>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u8a2d\u5b9a\u65b9\u6cd5<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u3053\u308c\u3089\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001<strong>\u5e83\u544a\u30bb\u30c3\u30c8\u304b\u3089\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u3002<\/strong> 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srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/07011.png 616w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/07011-300x120.png 300w\" sizes=\"auto, (max-width: 616px) 100vw, 616px\" \/> <br \/>\u3059\u308b\u3068\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u300c\u30bd\u30fc\u30b7\u30e3\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d\u300c\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u300d\u300c\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d\u306a\u3069\u306e\u8da3\u5473\u30fb\u95a2\u5fc3\u5019\u88dc\u304c\u51fa\u3066\u304d\u307e\u3059\u306e\u3067\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u8208\u5473\u30fb\u95a2\u5fc3\u304c\u9ad8\u305d\u3046\u306a\u30ab\u30c6\u30b4\u30ea\u30fc\u3092\u9078\u629e\u3057\u307e\u3057\u3087\u3046\u3002 \u3000 <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/0626.png\" alt=\"\" width=\"627\" height=\"383\" class=\"aligncenter size-full wp-image-18092\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/0626.png 627w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/0626-300x183.png 300w\" sizes=\"auto, (max-width: 627px) 100vw, 627px\" \/><strong><br \/>\u3069\u308c\u304f\u3089\u3044\u7d30\u304b\u304f\u8a2d\u5b9a\u3059\u308b\u306e\u304c\u3044\u3044\u306e\uff1f<\/strong>\u3068\u3044\u3046\u65b9\u306f\u3001\u53f3\u5074\u306b\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u300c\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u300d\u3092\u53c2\u8003\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002 <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/07012.png\" alt=\"\" width=\"361\" height=\"198\" class=\"aligncenter size-full wp-image-18436\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/07012.png 361w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/07012-300x165.png 300w\" sizes=\"auto, (max-width: 361px) 100vw, 361px\" \/> <br \/>\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u304c\u5e83\u3059\u304e\u305f\u308a\u72ed\u3059\u304e\u305f\u308a\u3057\u306a\u3044\u3088\u3046\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u5185\u5bb9\u3092\u8abf\u6574\u3057\u3066\u304f\u3060\u3055\u3044\u3002  \u3000<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Instagram%E3%82%92%E5%88%A9%E7%94%A8%E3%81%97%E3%81%9F%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0\"><\/span>Instagram\u3092\u5229\u7528\u3057\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Facebook\u5e83\u544a\u306e\u7ba1\u7406\u753b\u9762\u4e0a\u304b\u3089\u3001<strong>Instagram\u3078\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/strong> Instagram\u306b\u306f\u65e2\u306b\u7d0410\u5104\u4eba\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u304a\u308a\u3001\u30a2\u30af\u30c6\u30a3\u30d6\u7387\u308280\uff05\u4ee5\u4e0a\u3092\u8a87\u308b\u4eba\u6c17\u30a2\u30d7\u30ea\u3067\u3059\u3002<\/p>\n<p>\u7279\u306b<strong>BtoC\u5411\u3051\u306e\u5546\u6750<\/strong>\u306b\u89aa\u548c\u6027\u304c\u3042\u308a\u3001Instagram\u306e\u30d3\u30b8\u30cd\u30b9\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u304a\u6301\u3061\u306e\u5834\u5408\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u30a2\u30ab\u30a6\u30f3\u30c8\u3078\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>Instagram\u3078\u5e83\u544a\u3092\u51fa\u3059\u5834\u5408\u3001\u5e83\u544a\u5143\u3092Facebook\u30da\u30fc\u30b8\u3067\u51fa\u3059\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u304c\u3001<strong>Instagram\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u3042\u308b\u5834\u5408\u306fInstagram\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u7528\u3044\u308b\u3053\u3068\u3082\u53ef\u80fd<\/strong>\u3067\u3059\u3002<\/p>\n<p>Facebook\u30da\u30fc\u30b8\u3068Instagram\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u5206\u3051\u3066\u8a2d\u5b9a\u3057\u3001Instagram\u30a2\u30ab\u30a6\u30f3\u30c8\u3078\u8a98\u5c0e\u3059\u308b\u65b9\u304c\u52b9\u679c\u7684\u3060\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<br \/><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image9.png\" alt=\"\" width=\"471\" height=\"354\" class=\"aligncenter size-full wp-image-18016\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image9.png 471w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image9-300x225.png 300w\" sizes=\"auto, (max-width: 471px) 100vw, 471px\" \/> <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image6.png\" alt=\"\" width=\"731\" height=\"434\" class=\"aligncenter size-full wp-image-18013\" srcset=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image6.png 731w, https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2019\/06\/image6-300x178.png 300w\" sizes=\"auto, (max-width: 731px) 100vw, 731px\" \/> <br \/>\u5e83\u544a\u3092\u5229\u7528\u3059\u308b\u5834\u5408\u306f\u3001Instagram\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u30d3\u30b8\u30cd\u30b9\u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u5909\u66f4\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 \u30d3\u30b8\u30cd\u30b9\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u304a\u6301\u3061\u3067\u306a\u3044\u65b9\u3082\u30a2\u30ab\u30a6\u30f3\u30c8\u958b\u8a2d\u3001\u6295\u7a3f\u3082Facebook\u3068\u540c\u69d8\u7121\u6599\u3067\u3059\u3002<\/p>\n<p>\u305c\u3072Instagram\u3092\u59cb\u3081\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002 <strong>Facebook\u3068Instagam\u306f\u9023\u643a\u3057\u3066\u308b\u306e\u3067\u3001\u6295\u7a3f\u9762\u3082\u697d\u306b\u306a\u308a\u307e\u3059\u3002<\/strong><\/p>\n<p>\u5225\u3005\u306b\u66f4\u65b0\u3059\u308b\u5fc5\u8981\u306f\u306a\u304f\u3001\u7247\u65b9\u306b\u6295\u7a3f\u3059\u308c\u3070\u3001\u3082\u3046\u7247\u65b9\u306b\u3082\u6295\u7a3f\u304c\u6d41\u308c\u308b\u4ed5\u7d44\u307f\u306b\u306a\u3063\u3066\u3044\u308b\u306e\u3067\u3001\u65e2\u306bFacebook\u306e\u6295\u7a3f\u3092\u884c\u3063\u3066\u3044\u308c\u3070\u3001\u305d\u308c\u307b\u3069\u5de5\u6570\u306f\u304b\u304b\u3089\u306a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u203bFacebook\u3068Instagram\u306e\u6295\u7a3f\u306e\u9023\u643a\u3092\u3059\u308b\u969b\u306b\u306f\u9023\u643a\u3059\u308b\u305f\u3081\u306e\u8a2d\u5b9a\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002 <div class=\"cardlink\"><a href=\"https:\/\/ppc-master.jp\/labo\/2019\/02\/fb_ig_link.html\"><div class=\"cardlink_thumbnail\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2025\/04\/75800852db2d5e777d7951afd1a2174c-120x80.jpg\" alt=\"\u30102025\u5e74\u7248\u3011Facebook\u3068Instagram\u306e\u9023\u643a\u65b9\u6cd5\u3092\u89e3\u8aac\" width=\"120\" height=\"80\"><\/div><div class=\"cardlink_content\"><span class=\"cardlink_timestamp\">\u66f4\u65b0\u65e5\uff1a2025.05.02<\/span><div class=\"cardlink_title\">\u30102025\u5e74\u7248\u3011Facebook\u3068Instagram\u306e\u9023\u643a\u65b9\u6cd5\u3092\u89e3\u8aac<\/div><div class=\"cardlink_excerpt\"><\/div><\/div><\/a><\/div> \u3000<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E5%9F%BA%E6%9C%AC%E7%9A%84%E3%81%AA%E9%81%8B%E7%94%A8%E6%96%B9%E6%B3%95\"><\/span>\u57fa\u672c\u7684\u306a\u904b\u7528\u65b9\u6cd5<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u5177\u4f53\u7684\u306b\u3001\u3069\u306e\u3088\u3046\u306bFacebook\u5e83\u544a\u306e\u904b\u7528\u3092\u3057\u3066\u3044\u3051\u3070\u826f\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u904b\u7528\u521d\u671f\u306e\u5834\u5408\u3001\u307e\u305a\u4ee5\u4e0b\u2460\uff5e\u2462\u3092\u30c6\u30b9\u30c8\u3057\u307e\u3059\u3002<\/p>\n<p><strong>\u2460\u985e\u4f3c\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u914d\u4fe1<br \/>\u2461\u8a73\u7d30\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff08\uff12\uff5e\uff13\u500b\u7528\u610f\uff09<br \/>\u2462\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u914d\u4fe1<\/strong><\/p>\n<p>\u3053\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u30c6\u30b9\u30c8\u3092\u884c\u3046\u4e0a\u3067\u4fbf\u5229\u306a\u306e\u304c<strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u4e88\u7b97\u6700\u9069\u5316<\/strong>\u3067\u3059\u3002 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u4e88\u7b97\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u7ba1\u7406\u753b\u9762\u304c\u5404\u5e83\u544a\u30bb\u30c3\u30c8\u3078<strong>\u81ea\u52d5\u7684\u306b\u898b\u8fbc\u307f\u306e\u9ad8\u3044\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u4e88\u7b97\u3092\u914d\u5206\u3057\u3066\u304f\u308c\u308b<\/strong>\u6a5f\u80fd\u3067\u3059\u3002<\/p>\n<p>\u6700\u9069\u306a\u7d50\u679c\u304c\u5f97\u3089\u308c\u308b\u6a5f\u4f1a\u3054\u3068\u306b\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u6700\u9069\u5316\u3055\u308c\u3066\u3044\u304f\u305f\u3081\u3001\u8907\u6570\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u7528\u610f\u3057\u305f\u3051\u3069\u305d\u308c\u305e\u308c\u8abf\u6574\u3092\u884c\u3046\u306e\u304c\u96e3\u3057\u3044\uff01\u3068\u3044\u3046\u5834\u5408\u306a\u3069\u306b\u7279\u306b\u304a\u3059\u3059\u3081\u3067\u3059\u3002 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u4e88\u7b97\u3092\u4f7f\u7528\u3057\u305f\u5834\u5408\u3067\u3082\u3001\u305d\u3046\u3067\u306a\u3044\u5834\u5408\u3067\u3082\u3001<strong>\u914d\u4fe1\u5f8c\u306fCPA\u3092\u898b\u3066\u3044\u304d\u307e\u3059\u3002<\/strong><\/p>\n<p>\u30c6\u30b9\u30c8\u3092\u884c\u3063\u305f\u3089\u3001CPA\u304c\u76ee\u6a19CPA\u306b\u8fd1\u3044\u65b9\u306f\u914d\u4fe1\u3092\u7d9a\u3051\u3001\u76ee\u6a19CPA\u304b\u3089\u4e56\u96e2\u3057\u3066\u3044\u304f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3057\u3066\u306f\u914d\u4fe1\u505c\u6b62\u3092\u884c\u3044\u307e\u3059\u3002 \u904b\u7528\u958b\u59cb\u5f8c1\uff5e2\u304b\u6708\u7d4c\u904e\u3057\u3001LP\u3078\u5341\u5206\u306a\u8a2a\u554f\u8005\u304c\u3044\u3066\u3001\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u826f\u597d\u3067\u3042\u308c\u3070\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u985e\u4f3c\u914d\u4fe1\u3082\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>\u203b\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u985e\u4f3c\u914d\u4fe1\uff1a\u4e00\u5ea6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5c5e\u6027\u3084\u884c\u52d5\u306b\u985e\u4f3c\u3057\u305fFB\u30e6\u30fc\u30b6\u30fc\u3078\u306e\u914d\u4fe1<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E9%81%8B%E7%94%A8%E9%96%8B%E5%A7%8B%E5%BE%8C%E3%81%AB%E8%A6%8B%E3%82%8B%E3%81%B9%E3%81%8D%E6%8C%87%E6%A8%99\"><\/span>\u904b\u7528\u958b\u59cb\u5f8c\u306b\u898b\u308b\u3079\u304d\u6307\u6a19<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u57fa\u672c\u7684\u306b\u6bce\u65e5\u30c1\u30a7\u30c3\u30af\u3092\u884c\u3063\u3066\u3044\u308b\u306e\u306f<strong>CPA\u3001CTR\u3001CPC\u3001\u95a2\u9023\u5ea6\u30b9\u30b3\u30a2\uff08\u203b2019\u5e744\u6708\u5ec3\u6b62\uff09<\/strong>\u3067\u3059\u3002 CPA\u306b\u3068\u3089\u308f\u308c\u304c\u3061\u3067\u3059\u304c\u3001CPA\u304c\u826f\u304f\u3066\u3082CTR\u30fbCPC\u306e\u6570\u5b57\u304c\u826f\u304f\u306a\u3051\u308c\u3070\u3082\u3063\u3068\u6539\u5584\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>CTR\u304c\u4f4e\u3051\u308c\u3070\u307e\u305a\u306f1\uff05\u3092\u76ee\u6307\u3057\u3001\u5e83\u544a\u6587\u3084\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u6539\u5584\u3057\u307e\u3059\u3002<\/p>\n<p>CTR\u304c\u9ad8\u3044\u306b\u3082\u95a2\u308f\u3089\u305aCV\u3057\u306a\u3044\u3088\u3046\u3067\u3042\u308c\u3070\u3001\u300c\u30af\u30ea\u30c3\u30af\u306f\u96c6\u3081\u3089\u308c\u3066\u3044\u308b\u306e\u306b\u3001CV\u3057\u305f\u304f\u306a\u308bLP\u306e\u5185\u5bb9\u3067\u306f\u306a\u3044\u300d\u3001\u307e\u305f\u306f\u300c\u5e83\u544a\u3068LP\u306e\u5185\u5bb9\u304c\u5927\u304d\u304f\u9055\u3063\u3066\u3044\u308b\u300d\u3068\u3044\u3046\u53ef\u80fd\u6027\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002 \u307e\u305f\u5e83\u544a\u306e\u6539\u5584\u4ee5\u5916\u306b\u3001LP\u306e\u6539\u5584\u3082\u884c\u3063\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E9%96%A2%E9%80%A3%E5%BA%A6%E3%82%B9%E3%82%B3%E3%82%A2\"><\/span>\u95a2\u9023\u5ea6\u30b9\u30b3\u30a2<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>2019\u5e744\u670830\u65e5\u4ee5\u964d\u95a2\u9023\u5ea6\u30b9\u30b3\u30a2\u304c\u5ec3\u6b62\u306b\u306a\u308a\u3001\u65b0\u305f\u306a3\u3064\u306e\u6307\u6a19\u306b\u7f6e\u304d\u63db\u308f\u308a\u307e\u3057\u305f\u3002<\/p>\n<div style=\"border: 1px solid #cccccc; padding: 10px; background: #ffffff;\"><strong>\u54c1\u8cea\u30e9\u30f3\u30ad\u30f3\u30b0<\/strong>: \u540c\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5bfe\u3059\u308b\u7af6\u5408\u5e83\u544a\u3068\u6bd4\u3079\u305f\u3001\u611f\u6027\u54c1\u8cea\u3092\u8868\u3057\u307e\u3059\u3002<br \/><strong>\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u30e9\u30f3\u30ad\u30f3\u30b0<\/strong>: \u540c\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5bfe\u3059\u308b\u7af6\u5408\u5e83\u544a\u3068\u6bd4\u3079\u305f\u3001\u4e88\u60f3\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u8868\u3057\u307e\u3059\u3002<br \/><strong>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u30e9\u30f3\u30ad\u30f3\u30b0<\/strong>: \u540c\u76ee\u7684\u306b\u6700\u9069\u5316\u3055\u308c\u3001\u540c\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5bfe\u3057\u3066\u7af6\u5408\u3059\u308b\u5e83\u544a\u3068\u6bd4\u3079\u305f\u3001\u4e88\u60f3\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u793a\u3057\u307e\u3059\u3002<\/div>\n<p>\u3000 \u3053\u308c\u3089\u306f<strong>\u300c\u5e83\u544a\u95a2\u9023\u5ea6\u8a3a\u65ad\u300d<\/strong>\u3068\u547c\u3070\u308c\u3001\u8a55\u4fa1\u306f\u6570\u5024\u3067\u306f\u306a\u304f\u300c\u5e73\u5747\u3088\u308a\u4e0a\u300d\u300c\u5e73\u5747\u300d\u300c\u5e73\u5747\u3088\u308a\u4e0b\u300d\u3068\u3044\u3046\u8868\u8a18\u3078\u5909\u66f4\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u300c\u5e73\u5747\u3088\u308a\u4e0b\u300d\u306f\u3055\u3089\u306b\u3001\u300c\u5e73\u5747\u3088\u308a\u4e0b(\u5e83\u544a\u306e\u4e0b\u4f4d35%)\u300d\u300c\u5e73\u5747\u3088\u308a\u4e0b(\u5e83\u544a\u306e\u4e0b\u4f4d20%)\u300d\u300c\u5e73\u5747\u3088\u308a\u4e0b(\u5e83\u544a\u306e\u4e0b\u4f4d10%)\u300d\u30683\u6bb5\u968e\u306b\u5206\u3051\u3089\u308c\u3001\u5408\u8a085\u6bb5\u968e\u3067\u306e\u8a55\u4fa1\u3068\u306a\u308b\u3088\u3046\u3067\u3059\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/www.facebook.com\/business\/news\/metrics-updates-to-offer-you-more-actionable-business-insights\">\u5b9f\u7528\u7684\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u63d0\u4f9b\u306e\u305f\u3081\u306b\u5e83\u544a\u6307\u6a19\u3092\u6539\u5584<\/a> \u3000<\/p>\n<p>\u5143\u3005\u95a2\u9023\u5ea6\u30b9\u30b3\u30a2\u3068\u306f\u30011\uff5e10\u306e\u7bc4\u56f2\uff081\u304c\u6700\u4f4e\u300110\u304c\u6700\u9ad8\uff09\u3067\u30b9\u30b3\u30a2\u5316\u3055\u308c\u308bFacebook\u72ec\u81ea\u306e\u6307\u6a19\u3067\u3001\u95a2\u9023\u5ea6\u30b9\u30b3\u30a2\u304c5\u4ee5\u4e0b\u3067\u3042\u308c\u3070\u4f4e\u3044\u3068\u5224\u65ad\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>\u307e\u305f\u3001\u95a2\u9023\u5ea6\u30b9\u30b3\u30a2\u3092\u4e0a\u3052\u308b\u306b\u306f\u3001\u306a\u308b\u3079\u304f\u300c\u597d\u610f\u7684\u306a\u610f\u898b\u300d\u304c\u4e2d\u4ee5\u4e0a\u306b\u3057\u3001\u300c\u5426\u5b9a\u7684\u306a\u610f\u898b\u300d\u3092\u4e2d\u4ee5\u4e0b\u306b\u3059\u308b\u5fc5\u8981\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<div style=\"border: 1px solid #cccccc; padding: 10px; background: #ffffff;\"><strong>\u597d\u610f\u7684\u306a\u610f\u898b<\/strong>\uff1a\u30af\u30ea\u30c3\u30af\u6570\u3001CTR\u3001\u3044\u3044\u306d\u3001\u30b7\u30a7\u30a2\u306a\u3069\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u3088\u308a\u9ad8\u304f\u306a\u308b\u50be\u5411 <br \/><strong>\u5426\u5b9a\u7684\u306a\u610f\u898b<\/strong>\uff1a\u5e83\u544a\u3092\u975e\u8868\u793a\u3001\u5831\u544a\u3059\u308b\u3001\u306a\u3069\u306e\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u304c\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u3055\u308c\u308b\u3068\u9ad8\u304f\u306a\u308b<\/div>\n<p>\u305d\u3057\u3066Facebook\u5e83\u544a\u306e\u5834\u5408\u3001<strong>\u95a2\u9023\u5ea6\u30b9\u30b3\u30a2\u304c\u9ad8\u3051\u308c\u3070\u9ad8\u3044\u307b\u3069\u3001CPM\u3084CPC\u3092\u6291\u3048\u3089\u308c\u3001\u914d\u4fe1\u30b3\u30b9\u30c8\u3092\u4e0b\u3052\u3089\u308c\u308b\u4ed5\u7d44\u307f\u306b\u306a\u3063\u3066\u3044\u308b<\/strong>\u306e\u3067\u3059\u3002<\/p>\n<p>\u3057\u305f\u304c\u3063\u3066\u3001\u95a2\u9023\u5ea6\u30b9\u30b3\u30a2\u3092\u4e0a\u3052\u3001\u5e83\u544a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u4e0a\u3052\u308b\u306b\u306f\u5e83\u544a\u6587\u3084\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u304c\u30e6\u30fc\u30b6\u30fc\u306b\u53d7\u3051\u5165\u308c\u3089\u308c\u308b\u3088\u3046\u306b\u610f\u8b58\u3057\u3001\u4f5c\u6210\u3059\u308b\u5fc5\u8981\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"CPC%E3%82%AF%E3%83%AA%E3%83%83%E3%82%AF%E5%8D%98%E4%BE%A1%E3%81%AE%E7%9B%AE%E5%AE%89\"><\/span>CPC(\u30af\u30ea\u30c3\u30af\u5358\u4fa1)\u306e\u76ee\u5b89<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>CPC(\u30af\u30ea\u30c3\u30af\u5358\u4fa1)\u306f\u5546\u6750\u306b\u3082\u3088\u308a\u307e\u3059\u304c\u3001<strong>100\u5186\u4ee3\u524d\u534a\u304c\u7406\u60f3\u7684<\/strong>\u3067\u3059\u3002 200\u5186\u4ee3\u3060\u3068\u5c11\u3057\u9ad8\u3044\u70ba\u3001\u4e0b\u3052\u308b\u305f\u3081\u306e\u65bd\u7b56\u304c\u5fc5\u8981\u306b\u306a\u3063\u3066\u304d\u307e\u3059\u3002 \u305f\u3060\u3001CPC\u3082\u9ad8\u3044\u3082\u306e\u3060\u3068300\u5186\uff5e700\u5186\u4ee3\u3084\u6848\u4ef6\u306b\u3088\u3063\u3066\u306f1,000\u5186\u4ee5\u4e0a\u306b\u3082\u306a\u3063\u3066\u3057\u307e\u3046\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u5834\u5408\u3001\u30af\u30ea\u30c3\u30af\u7387\u4ee5\u5916\u306b\u3082\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u5358\u4fa1\u306b\u3088\u3063\u3066CPC\u306f\u5927\u304d\u304f\u5909\u52d5\u3057\u3066\u304f\u308b\u70ba\u3001\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u5358\u4fa1\u304c\u4f4e\u3044\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u63a2\u3057\u3066\u3044\u304f\u3053\u3068\u3082\u6709\u52b9\u7684\u3067\u3059\u3002 <strong>CPC\u304c\u9ad8\u3044\u306a\u3089\u3001\u30af\u30ea\u30c3\u30af\u8ab2\u91d1\u306b\u3059\u308c\u3070\u3088\u3044\u306e\u3067\u306f\uff1f<\/strong>\u3068\u601d\u3046\u4eba\u3082\u3044\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u3057\u304b\u3057\u30af\u30ea\u30c3\u30af\u8ab2\u91d1\u306b\u3057\u3066\u5b89\u3044\u5358\u4fa1\u3092\u8a2d\u5b9a\u3057\u305f\u5834\u5408\u3001\u5165\u672d\u8ca0\u3051\u3092\u8d77\u3053\u3057\u3001<strong>\u914d\u4fe1\u30dc\u30ea\u30e5\u30fc\u30e0\u304c\u51fa\u306a\u3044<\/strong>\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u306e\u3067\u8981\u6ce8\u610f\u3067\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E6%9C%80%E6%96%B0%E7%89%88%EF%BC%81%E6%88%90%E6%9E%9C%E3%81%8C%E5%87%BA%E3%81%9F%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E4%BA%8B%E4%BE%8B\"><\/span>\u6700\u65b0\u7248\uff01\u6210\u679c\u304c\u51fa\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u4e8b\u4f8b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u5b9f\u969b\u306b\u5f0a\u793e\u3067\u6210\u679c\u304c\u51fa\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E7%BE%8E%E5%AE%B9%E5%95%86%E6%9D%90\"><\/span>\u7f8e\u5bb9\u5546\u6750<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>\u30fb\u30b9\u30ad\u30f3\u30b1\u30a2\u30d6\u30e9\u30f3\u30c9\u540d\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/strong> \uff08\u8cc7\u751f\u5802\u3001\u30a2\u30d9\u30f3\u30cc\u306a\u3069\uff09 <br \/><strong>\u30fb\u30c7\u30d1\u30fc\u30c8\u540d\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/strong> \uff08\u4f0a\u52e2\u4e39\u3001\u9ad8\u5cf6\u5c4b\u306a\u3069\uff09<\/p>\n<p>\u30b9\u30ad\u30f3\u30b1\u30a2\u30d6\u30e9\u30f3\u30c9\u540d\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u30c6\u30b9\u30c8\u3092\u884c\u3063\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u4e2d\u3067\u30821\u756a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u51fa\u3057\u307e\u3057\u305f\u3002 \u7372\u5f97\u4ef6\u6570\u304c\u904e\u53bb2\u756a\u76ee\u306e\u6570\u5024\u307e\u3067\u4e0a\u304c\u308b\u306a\u3069\u7f8e\u5bb9\u5546\u6750\u306b\u306f\u3001\u304a\u3059\u3059\u3081\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E6%83%85%E5%A0%B1%E5%95%86%E6%9D%90%EF%BC%88%E3%83%AA%E3%82%B9%E3%83%88%EF%BC%89\"><\/span>\u60c5\u5831\u5546\u6750\uff08\u30ea\u30b9\u30c8\uff09<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>\u30fb\u500b\u4eba\u4e8b\u696d\u4e3b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/strong> \uff08\u5f79\u8077\uff1a\u500b\u4eba\u4e8b\u696d\u4e3b\u306a\u3069\uff09 <br \/><strong>\u30fb\u91d1\u92ad\u9762\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/strong> \uff08\u53ce\u5165\u306a\u3069\uff09 \u6d3b\u7528\u3057\u3084\u3059\u3044\u306e\u304c\u500b\u4eba\u4e8b\u696d\u4e3b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u3059\u3002<\/p>\n<p>\u5546\u6750\u5185\u5bb9\u306b\u554f\u308f\u305a\u3001\u500b\u4eba\u4e8b\u696d\u4e3b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u53cd\u5fdc\u304c\u3044\u3044\u3053\u3068\u304c\u591a\u3044\u306e\u30671\u5ea6\u6d3b\u7528\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044 \u305d\u306e\u4ed6\u6700\u65b0\u4e8b\u4f8b\u306b\u3064\u3044\u3066\u77e5\u308a\u305f\u3044\u65b9\u306f\u3053\u3061\u3089\u2193 <div class=\"cardlink\"><a href=\"https:\/\/ppc-master.jp\/labo\/2020\/03\/facebookrecommendedtargeting.html\"><div class=\"cardlink_thumbnail\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ppc-master.jp\/labo\/wp-content\/uploads\/2020\/02\/67578125_23843570597120244_802589324443910144_n.jpg\" alt=\"\u3010\u672c\u5f53\u306f\u6559\u3048\u305f\u304f\u306a\u3044\uff01\u3011\u30aa\u30b9\u30b9\u30e1\u306e\u8a73\u7d30\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\" width=\"120\" height=\"80\"><\/div><div class=\"cardlink_content\"><span class=\"cardlink_timestamp\">2020.03.04<\/span><div class=\"cardlink_title\">\u3010\u672c\u5f53\u306f\u6559\u3048\u305f\u304f\u306a\u3044\uff01\u3011\u30aa\u30b9\u30b9\u30e1\u306e\u8a73\u7d30\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/div><div class=\"cardlink_excerpt\"><\/div><\/div><\/a><\/div><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E5%80%8B%E4%BA%BA%E6%83%85%E5%A0%B1%E4%BF%9D%E8%AD%B7%E3%81%AE%E5%8F%96%E3%82%8A%E6%89%B1%E3%81%84%E3%81%AF%E3%81%95%E3%82%89%E3%81%AB%E5%8E%B3%E3%81%97%E3%81%8F%E3%81%AA%E3%82%8B\"><\/span>\u500b\u4eba\u60c5\u5831\u4fdd\u8b77\u306e\u53d6\u308a\u6271\u3044\u306f\u3055\u3089\u306b\u53b3\u3057\u304f\u306a\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u500b\u4eba\u60c5\u5831\u4fdd\u8b77\u59d4\u54e1\u4f1a\u3067\u3001\u4f01\u696d\u306ecookie\u5229\u7528\u306b\u95a2\u3059\u308b\u898f\u5236\u306e\u691c\u8a0e\u304c\u59cb\u307e\u3063\u3066\u3044\u308b\u306a\u3069\u3001\u4eca\u5f8c\u306f\u307e\u3059\u307e\u3059\u500b\u4eba\u60c5\u5831\u306b\u95a2\u3059\u308b\u53d6\u6271\u3044\u304c\u53b3\u3057\u304f\u306a\u308b\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002 \u3053\u308c\u3089\u306f\u5e83\u544a\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u306b\u3082\u5927\u304d\u304f\u5f71\u97ff\u304c\u51fa\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u73fe\u72b6\u3001\u65e5\u672c\u3067\u306f\u6cd5\u5236\u5ea6\u304c\u65bd\u884c\u3055\u308c\u3066\u3044\u306a\u3044\u306e\u3067\u4eca\u3059\u3050\u306e\u5bfe\u7b56\u306f\u4e0d\u8981\u3067\u3059\u304c\u3001\u65e2\u5b9a\u306e\u6587\u8a00\u8ffd\u52a0\u3084\u30b5\u30a4\u30c8\u306e\u4fee\u6b63\u306a\u3069\u306e\u5bfe\u5fdc\u304c\u5fc5\u8981\u306b\u306a\u308b\u3053\u3068\u3082\u3042\u308b\u306e\u3067\u8a8d\u8b58\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 GDPR\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3053\u3061\u3089\u2193 <\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E3%81%BE%E3%81%A8%E3%82%81\"><\/span>\u307e\u3068\u3081<span 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